mortgage industry data
ACQUISITION of data sources
In the United States, extensive data on mortgage originators and their business patterns exists at the account level. Our sources include Fannie Mae, Freddie Mac, Ginnie Mae, FHA, FDIC, U.S Census Bureau, County Registry of Deeds, proprietary research, and other sources. We're experts at automated acquisition of data sources in multiple formats and record layouts, providing our customers integrated and cost effective data streams.
data validation and modeling
Every mortgage data source has gaps and idiosyncrasies. We validate and cross check data using proprietary rules and multi-step modeling. And before delivery to customers, our expert analysts do final checks for accuracy and actionability.
Integration with internal systems
All financial services firms rely on internal data to identify sales prospects. As part of its service offerings, Geosegment Systems provides integration services that add external data to the new account identification process. When our data shows that internal systems are missing new entrants, this spells opportunity for account executives.
continual streams into cRM systems
Even the best account-level data on mortgage originators is of little use if it remains on the hard drives of individual sales analysts. We have broad experience in developing customized data extracts that stream into Customer Relationship Management (CRM) systems, providing maximum utility for busy national account managers and account executives.
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